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AKOs MarTech Blog

Marketing Technology - Sitecore and other stuff

AKOs MarTech Blog

Marketing Technology - Sitecore and other stuff

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Allgemein MarTech Sitecore Sitecore Connect

What is: Sitecore Connect – an IPaaS tool

ako 25. August 2023 0 Kommentare

If you are new to the topic of IPaaS you can read about IPaaS in genereal in my blogpost here:What is: IPaaS – Integration Platform as a Service With Sitecore…

Allgemein MarTech

Part 5 – Mastering MarTech: Martech Implementation – Strategies for a Smooth Rollout

ako 22. Mai 2023 0 Kommentare

In today's digital landscape, marketing technology (martech) plays a pivotal role in driving businesses towards success. Martech solutions enable companies to automate marketing processes, gather valuable data insights, and deliver…

Allgemein MarTech

Part 4 – Mastering MarTech: Selecting the Right MarTech Tools for Your Business Needs

ako 11. Mai 2023 0 Kommentare

Marketing technology, or Martech, has become a crucial component of modern business operations. Martech tools enable businesses to automate marketing processes, analyze data, and create personalized experiences for customers. However,…

Allgemein MarTech

Part 3 – Mastering MarTech: Understanding Martech Stack – Components and Functionality Explained

ako 8. Mai 2023 0 Kommentare

Marketing technology, or MarTech, has become an essential aspect of modern business operations. Martech stack refers to the collection of different tools and software that businesses use to manage their…

Allgemein MarTech

Part 2 – Mastering MarTech: The Benefits of Martech for Modern Businesses – A Beginner’s Guide

ako 21. April 2023 0 Kommentare

In today's digital age, businesses are increasingly relying on technology to drive their marketing efforts. Martech, or marketing technology, has emerged as a crucial component of modern business operations. Martech…

Allgemein MarTech

Part 1 – Mastering MarTech: An Introduction to the World of Marketing Technology

ako 17. April 2023 0 Kommentare

Marketing technology, or Martech, has become an indispensable part of modern marketing strategies. It refers to the tools and platforms that businesses use to automate, optimize, and analyze their marketing…

Allgemein MarTech Sitecore Sitecore CDP and Personalize

Sitecore CDP – How to start with your first CDP customer

ako 13. April 2023 0 Kommentare

Challenges: Sitecore XP - most features were not really in use Decentralized user data like CRM, ERP, Lead Management Tool, ... Isolated customer views / silos on the user data…

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Versäumt

Allgemein MarTech Sitecore Sitecore Connect

What is: Sitecore Connect – an IPaaS tool

MarTech Sitecore Sitecore Connect

What is: IPaaS – Integration Platform as a Service

Allgemein MarTech

Part 5 – Mastering MarTech: Martech Implementation – Strategies for a Smooth Rollout

Allgemein MarTech

Part 4 – Mastering MarTech: Selecting the Right MarTech Tools for Your Business Needs

AKOs MarTech Blog

Marketing Technology – Sitecore and other stuff

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